7 great reasons to attend the PSI Show


With approximately 720 exhibitors from 33 countries and 16,367 visitors from 81 countries, PSI 2020 is the international platform of the promotional products industry.


PSI is more than a mere product show. It’s the place where PSI After Work brings together promotional products pros after a successful day at the show. It’s where they meet after setting advance appointments using the PSI matchmaking tool.


PSI means discussions and learning. PSI Institute – Best Practice Forum – National and international experts from the promotional products industry share their real-world expertise exclusively with trade visitors.


A festival of haptics. Try out, examine and test promotional products to experience their irresistible appeal.

Product Presentations

Discover innovations, bestsellers and custom-made products from our exhibitors. In the Sustainability Awards area you will also find sustainable promotional items. 


More than just a promotional product. The different exhibitor segments inspire people. Exhibitors set new trends, present their new products and give trade visitors an opportunity to experience first-hand the sector’s diversity.

Newcomer Area

A group area with new ideas, innovations and a pioneering spirit that takes both trade visitors and exhibitors on a journey of discovery.