Build your own shirt!

Textile Finishing – showcasing all the way from the QR code up to the customer

Hall 13, booth O39


With the motto "Textil 4.0" the special show "Build your own shirt!" focuses on mass customization. IT specialists and solution providers take visitors with them on the journey of a QR code through tomorrow's purchasing process. The visitors experience the combination of digital IT solutions with analogue finishing techniques.

The digital textile finishing process of individual pieces is shown, from order ordering by the customer through production to logistics and dispatch of the goods.

Experience the live process of individualized textile finishing at three stations.

Textile 4.0 - QR Code controlled - digital

Station 1:

The Customer creates print design and print job online and automatically creates an individual QR-Code.

Station 2:

Print & Stick - with the help of the QR Code the finishing process is controlled and implemented live.

Station 3:

The refined T-Shirt is ready for shipment or collection.

Smake The heart of the special show is the IT solution from our partner Smake.

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